About SortedBiz

We help service businesses stop losing customers they already paid to acquire.

Based in Toronto, ON

Why We Built SortedBiz

After analyzing intake pipelines across service industries—HVAC, dental, med spa, legal, fitness—we found the same operational gaps appearing repeatedly: missed inbound calls, delayed follow-ups, unconfirmed appointments, and dormant customer lists left untouched.

These gaps are not caused by bad marketing or lazy staff. They are structural workflow problems—predictable, measurable, and fixable once identified.

SortedBiz was built to address them systematically. Not with a single tool, but with complete pipelines that handle the full journey from lead capture to appointment completion—with reporting at every stage.

Our Mission

Service businesses spend significant money to generate inbound leads—but too many of those leads are lost to missed calls, slow response, forgotten follow-ups, and no-shows.

SortedBiz exists to fix that. We install revenue recovery pipelines that capture leads, respond instantly, book appointments, and reduce no-shows—with tracking that proves ROI.

Our approach is operational, not magical. We build workflows that are reliable, measurable, and maintainable. When AI helps, it's in service of speed and personalization—not as a black box that you can't understand or control.

How We Work

Four principles guide everything we build.

Reliability First

We build workflows that work consistently. No fancy AI that breaks unpredictably—just reliable automation that handles the routine so your team can focus on exceptions.

Measurement Required

If we can't measure it, we don't claim it. Every pipeline we install comes with clear metrics so you can see exactly what's working and what needs adjustment.

Simplicity Wins

We don't build complex systems that require constant babysitting. Our pipelines are designed to run in the background, surfacing only what needs human attention.

Privacy-First

Your data and your customers' data deserve careful handling. We request only the access we need, maintain audit logs, and delete what we don't need to keep.

Currently onboarding a limited number of Toronto-area service businesses.

Get Your Free Revenue Leak Audit

We'll map your current intake flow and show where leads are being lost.